Acti Fresh enables to preserve the freshness of cakes, making them more qualitative and enjoyable for consumers at any given time during their shelf life, and ultimately allowing to extend said shelf life. Acti Fresh is a convenient powder solution that simply needs to be added to other dry ingredients in the mixing phase, with no need to change the process or equipment. Acti Fresh is an enzyme-based solution, providing a clean(er) label alternative to additives and preservatives.